Shize Zheng

Author profile

Shize Zheng

China Mobile Games Product & Monetization Analyst

Analyzing product positioning, monetization models, and live-operations strategy in China-developed mobile games.

China-developed mobile gamesproduct designmonetization modelslive operationsrankings and power systems

About

Shize Zheng is KARDZ's analyst on China-developed mobile games and global launches. He examines gameplay loops, monetization, live operations, and player experience, using public market information and player feedback to explain design goals, trade-offs, and long-term impact.

Professional experience

Product Research Analyst
Mobile Games Research Team

Produced product reports on leading China-developed games

Commercial Analyst
Games Industry Research Team

Studied global expansion and market trends

Contributing Writer
KARDZ

Covers product and monetization analysis

Education

Digital Product and Business Analysis
Product Research Learning Program

Focused on gameplay loops, monetization, and retention

Achievements

Mobile Monetization Analysis Framework
KARDZ Content Team

Built a five-part model covering gameplay, spending, events, retention, and experience